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In the first part of this article, we talked about the importance of shopper marketing for your business and shared some easy tactics related to the product and its placement that you can apply to make sure your products sell fast. Now let’s see which are the tactics related to promotion that you can use for the same purpose.


Shopper marketing is the practice that focuses on promoting products by addressing the customers directly while they are already in the physical store. It is extremely important as it can make a difference between a product being sold quickly or not. Shopper marketing makes a direct and instant impact influencing the behavior of customers.


As a small business owner, being sustainable may be the last of your worries. But let’s have a look at the concept of circular economy and how becoming part of it can benefit you and your business.


In part 1 of this article, we started speaking about overstock: what it is, why Amazon overstock can be a great opportunity for you and why, in some categories, overstock is the best choice. Today we’ll share how to make profit from buying Amazon overstock and where is the best place to do it.


Running your own business can be very rewarding, but getting the right deals and buying the right merchandise to sell to your customers may be a challenge. The most difficult issue is pricing, as you need to buy as low as possible to secure any kind of profit on resale.Therefore, buying Amazon overstock for resale can be a great business, but you need to plan it well. So, what are these items, and where can you buy them?


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